Holly Covell has always been an artist at heart, drawing orcas and painting theme park scenes from a young age. She got her Bachelor’s in Studio Art from UC San Diego, and has used that skillset to develop and create most of the media, logos and imagery used in the Fitness System clubs since 2009!
After having her second child in 2014, she was inspired by watching her husband, Sean, compete in bodybuilding competitions and decided to train for one. He NPC debut in the Figure division in 2017 was a success, and in October 2018 she competed in the DR Coat of Arms and won her IFBB Pro Card. She made her pro debut at the Legion Sports Festival in November 2019.
Holly’s greatest joys in life include: spending time with her three babies, building gyms and doing home improvement projects with her husband, and baking. She finds a good balance between fasted morning workouts and splurging on homemade scones, cinnamon rolls and Christmas cookies. She is also the author of a children’s book, Princess Soup, available on Amazon.
Find Holly Covell online!
Instagram: https://www.instagram.com/_hollycovell/
Jonathan DeLaRosa, born on May 29, 1984, in New York, is a renowned IFBB Pro bodybuilder known for his impressive physique and competitive success. Inspired by his father, William DeLaRosa, who was also a bodybuilder, Jonathan began his journey into bodybuilding at a young age, initially after an injury playing high school football that led him to discover the sport as a means to regain his strength and muscle mass. Jon has always loved to help his community and spread the benefits of training for overall health and wellness.
Jon earned professional status in 2011 after competing in the NPC (National Physique Committee) USA’s, which is the pathway to IFBB Pro status in the U.S. His competitive career has seen him qualify for prestigious events like the Mr. Olympia and the Arnold Classic on several occasions. 2014 was his first appearance at the Mr Olympia. In 2019, Jon qualified for the Mr Olympia where he achieved a 12th place finish after a challenging personal year. His resilience was highlighted in 2024 when he secured a victory at the Tampa Pro, qualifying him for the 2024 Mr. Olympia yet again.
Jonathan has been through significant life changes, including a marriage to Taylor De La Rosa in December 2023, showcasing his personal life’s evolution alongside his professional achievements. His training philosophy emphasizes hypertrophy, focusing on muscle growth over sheer strength, and he has shared insights into his training methods through various platforms, including his association with Muscle & Fitness and other bodybuilding news outlets.
His dedication to the sport and ability to bounce back from personal and professional setbacks have made him a notable figure in bodybuilding, where he continues to compete and inspire others with his story of perseverance and passion for bodybuilding. Jon helped build the incredible Fitness System Sawgrass gym and trains there daily!
Find Jonathan Delarosa online!
YouTube: https://www.youtube.com/@JonDelarosa
Instagram: https://www.instagram.com/ifbbjondelarosa
Muscle & Fitness Bio: https://www.muscleandfitness.com/athlete/jonathan-delarosa/
Sean Covell has been involved in the health club industry for over 20 years. He began as a racquetball instructor and then switched his interest to personal training and bodybuilding after he was diagnosed with an auto immune disease that affects his spine. He has dedicated himself to helping others become stronger and overcome adversities in their lives. Sean acquired his first gym in 2008 and has since opened up many Fitness System locations in California and now Florida.
Sean earned his IFFB pro card in 2017 at the USA’s in Las Vegas.
He now lives in Florida with his wife and business partner Holly and their three children.
Find Sean Covell online!
Instagram: https://www.instagram.com/therealseancovell/